Dress

  • American Apparel,  Dress

    Media Manipulation: Ryan Holiday does it Again!

    For those who do not know, Ryan Holiday is the man behind marketing for American Apparel, and the media strategist behind people/brands like Tucker Max. He gave a Keynote at TNW conference in Europe 2013 about media manipulation. He should know. He wrote a book about it: Trust me, I’m lying Ryan presents a small section of his journey as what can only be described as guerrilla marketing for the information age. He talks about some of his marketing campaigns for American Apparel and how they go picked by blogs and thus by the media. His whole point is to show how easy it is for crap to sell, and…

  • Dress

    A Guide to Open Back Dresses

    Open back dresses can be a great asset for a lady to rock a party. Open back dresses have increasingly been associated with prom, and indeed they can be a great prom dress, but that doesn’t preclude this from being an eye turner at a party or cocktail. The photo above is from a Hermes party before the start of the Fashion Week in New York, which attracts the who’s who of the fashion world. You can easily find open back dresses at any such cocktail event or party and it can be very popular among women who want to carry a classy and elegant look (although you can also…